Reports and Insights

Leverage business reports and insights on the state of commerce, payments, and what’s next....

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Large enterprise employees discussing how to accelerate the checkout experience for customers.

EnterpriseResources

Is your checkout meeting customer expectations?

E-commerce checkout has become better and faster for consumers, thanks to merchant features like auto-fill forms and new payment options. But customer expectations are higher than ever. There’s a disconnect between merchant and customer perceptions of checkout experiences. An April 2025 Forrester study commissioned by PayPal included e-commerce decision makers and consumers in North America and Europe. Over one-third of customers surveyed reported difficulties with basic tasks like entering shipping and payment information.¹ But only about 10% of merchants recognized these challenges.²

AuthorPayPal Editorial Staff

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EnterpriseResources

Brands and consumers are not aligned

AuthorPayPal Editorial Staff

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EnterpriseResources

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AuthorPayPal Editorial Staff

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EnterpriseResources

Mixed messages: Commerce brands at odds with customer needs

AuthorPayPal Editorial Staff

Jun 8, 2023Article3 mins read

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