Before you dedicate the resources to developing an app for your business, there are a few factors to consider. Learn more about the potential benefits and downfalls so you can make an informed decision.
If you want to win at business (and who doesn’t?) you have to win at mobile commerce. To find some winning strategies, we looked at hundreds of merchants in North America, Asia, Europe and Latin America. We examined what they’re doing to boost their RPV (Revenue per Visitor.) And while every business is different, the steps below—which have helped others—might help you, too.