Bee Raw: Freeing up time to help grow the business, using PayPal.

Jul 30 2018 | Chase Jones, Content Marketing Manager, PayPal

In 2005, Freeman launched Bee Raw to sell attractively packaged honey and related gifts online and at specialty food markets and retail stores. Eleven years later, the business is growing about 20% annually,1 although Freeman still runs Bee Raw from his home office. 
Zeke Freeman grew up on a family farm outside of Erie, Pennsylvania, where he saw firsthand the value of the close connection between food and farmers. After a career in restaurant and food retailing, Freeman discovered raw honey – and he saw an opportunity to help struggling beekeepers maintain their operations and produce healthful and delicious honey. The company uses PayPal to process and manage all of its payments, Freeman says: “We have all of our money coming into one place, which makes it easy to track where sales come from.”

Winning new customers with on-the-spot sales.

One of the ways Bee Raw wins fans is by selling at artisanal food markets – and PayPal Here helps Freeman and his team accept PayPal, debit, and credit card payments directly at Bee Raw’s display stands. “We want people to taste the honey and understand the different flavors, and we’ll ask them to sign up for our newsletters,” Freeman says. “So the festivals and markets are just as much about lead generation as they are about sales. When people are ready to buy at the markets, PayPal Here lets us process the purchase so they can take home their honey right away.” PayPal Here accounts for about 20% of Bee Raw’s annual sales.1

Keep cash on hand to boost inventory.

PayPal also plays a role in helping Freeman keep beekeepers in business, and keeping Bee Raw supplied with plenty of honey for busy seasons. Freeman has used PayPal Working Capital loans2 to buy honey from beekeepers in the summer, so he’s fully stocked with inventory when the holidays approach. “PayPal Working Capital gave us additional capital when cash flow was tight, and the loans are paid directly from our PayPal account when we have sales,” Freeman says.3

A one-stop shop for payments.

 “One of the tough things about being a small business owner is that there are so many things to get done,” Freeman says – like managing payments from wholesalers and retailers. PayPal simplifies payment tasks by allowing Freeman to accept payments and track revenue through a single channel: Bee Raw uses PayPal Express Checkout and PayPal Payments Pro to accept PayPal, debit, and credit card payments on both its desktop and mobile websites.

Honey sales from anywhere – mobile, markets, or online.

As more Bee Raw customers discover the ease of buying their favorite honey products via their mobile devices, PayPal positions the company to process mobile sales without a hitch. Currently, 32% of Bee Raw’s annual sales come from mobile.1 “We see more and more of our customers shopping on our mobile site, and we want to streamline checkout so those sales are completed as quickly as possible,” Freeman says. “No matter how customers come to us – through mobile, food markets, or other retailers – we know they’ll be able to pay any way they choose.”

Learn more.

To learn more about how PayPal can help your business sell more – and connect with your customers wherever they shop – go to paypal.com/business or call us at 855-787-9088.

 

The contents of this site are provided for informational purposes only. You should always obtain independent, professional accounting, financial, and legal advice before making any business decision.


1 Data is based on the business’s own internal analysis.
2 PayPal Working Capital is subject to credit approval, as determined by the lender, WebBank, Member FDIC.
3 Subject to minimum payment requirement of 10% of the total loan amount (loan + fee) every 90 days.  See Terms and Conditions for details.

Frequently asked questions.

The PayPal Website Payments Pro and Virtual Terminal Agreement is an addendum to the standard PayPal User Agreement. A merchant must agree to this policy to use the services offered through PayPal Pro, Advanced, and Virtual Terminal accounts.

You must accept this agreement upon approval for PayPal Payments Pro. If you don't, you'll receive API error code.

Read the PayPal Website Payments Pro and Virtual Terminal Agreement for further details.
Here's how to access your Working Capital account dashboard:
  1. Click PayPal Working Capital on the left side of the Summary page.
PayPal Payments Pro is a fully customizable payments system that lets you accept all major credit and debit cards, PayPal, and PayPal Credit1. You create the online checkout experience that’s right for your customers – from branding and look-and-feel to back-end integration.

What can I do with PayPal Payments Pro?

With PayPal Payments Pro, you get all the benefits of PayPal Payments Standard, plus the ability to accept payments via phone, fax and mail (with Virtual Terminal)2.  PayPal Payments Pro is fully customizable and integrates with almost all major shopping carts out of the box.

Is it right for my business?

PayPal Payments Pro is a good solution for any business that wants to accept credit and debit cards, as well as PayPal and PayPal Credit, while keeping customers on their website throughout the checkout experience.

PayPal Payments Pro also gives you detailed order management and transaction history, letting you see all credit card, debit card, and PayPal transactions in one place. For every sale, funds are transferred into your PayPal account, usually in minutes. You can then transfer the money to your bank account or keep it in your PayPal account to use for other online business transactions. All of it is easily managed in your PayPal dashboard.

PayPal Payments Pro is has a monthly fee, plus our base merchant rate of per transaction Learn more about fees.

For more information about PayPal Payments Pro, visit our information page.


1 PayPal Credit is subject to consumer credit approval.
2 The per-transaction fee for Virtual Terminal is 3.1% + $0.30 compared to 2.9% + $0.30 for PayPal Payments Pro. See pricing details.
Direct Payment Recurring Payments (DPRP) is the Recurring Payments product for PayPal Payments Pro account holders in the US and Canada. DPRP is an enhancement of PayPal Payments Pro (known as Website Payments Pro outside the US).

DPRP allows merchants to associate Recurring Payments with a debit or credit card on a fixed schedule. It enables buyers who don't have a PayPal account to pay with their bank cards without leaving your website. PayPal processes the payment in the background.

Before getting started with DPRP, determine the version of your PayPal Payments Pro account version, because DPRP is compatible only with PayPal Payments Pro.

Which version of PayPal Payments Pro do I have?
If you have credentials to log in to PayPal Manager (Partner, Vendor ID, and Password), then you have a PayPal Payflow Pro account and you want Recurring Billing instead of DPRP.

Which recurring payments product is best for my account version?
If you have PayPal Payments Pro, DPRP is the right product for you. To have it enabled on your account, contact PayPal Sales.

PayPal Payflow Pro, our newest version of PayPal Payments Pro, is incompatible with DPRP. We suggest that PayPal Payflow Pro users use Payflow Recurring Billing - a newer product with the same functionality as DPRP.

If you have PayPal Payflow Pro and absolutely must use DPRP, contact PayPal Sales directly to request a PayPal Payments Pro account. However, if you obtain a PayPal Payments Pro account, you'll have to ab