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We know you have what it takes to go further. Learn how to get funding, expand into new markets, and elevate your marketing.
GETTING FUNDINGMay 19 2019Entrepreneurship is alive and well in America, with more than 30 million small businesses operating in the country, according to the US Small Business Administration.1 Still, cash flow management is a common concern for entrepreneurs, leading many businesses to apply for a line of credit to help them invest in new projects, run their day-to-day operations, and more.While business lines of credit are common, they can also be confusing, so it's important for potential borrowers to understand how they work before using one. Here's what you need to know.
GETTING FUNDINGMay 17 2019If you want to know how well you're really operating your business, you'll need to know your business's working capital, also known as net working capital. It's a moment of truth for your company's financial health – telling you the difference between what you owe and what your business owns at any given time. Plus, it's one of the most important numbers lenders often rely on to decide if your company is worth financing.
MARKETING TO CUSTOMERSMay 17 2019I’ve been providing consulting services to small and medium-sized businesses for more than 20 years and have met thousands of successful CEOs and business owners.
MARKETING TO CUSTOMERSMay 17 2019One of the biggest problems in online selling is shopping cart abandonment: when buyers fail to complete the purchases they start. Research firm Baymard Institute estimates that the average online shopping cart abandonment rate is 69.2%.1 This article looks at why shoppers abandon their carts, and how you can leverage the strength of the PayPal brand to help you increase conversion rate.
GETTING FUNDINGMay 17 2019Businesses often need financing to buy inventory, invest in equipment, expand operations, or smooth out uneven cash flow. In recent years, a number of new sources of small business funding have sprung up – so many, in fact, it's hard to keep track of all the options. Here, we'll discuss some of the more common small business financing options. For a fuller look, download our ebook, Financing options for small businesses.
GETTING FUNDINGMay 10 2019When it comes to business loans, there are a lot of opportunities that women entrepreneurs may find appealing. There are loans that can help you grow your business as well as loans designed to meet day-to-day financial needs in the short term.
GETTING FUNDINGApr 26 2019As a small business owner, you most likely encounter situations where it’s helpful to have additional cash on hand to manage the ups and downs of your business. However, to get the funding your business needs, you’ll need to understand how to get a business loan. This guide walks you through the five phases of how to apply for a small business loan so you know what to expect.
SELLING ONLINEApr 04 2019The time period before the holidays is the biggest time of year for consumer spending, and typically the busiest time of year for many small business owners, but it doesn’t have to be. By solidifying social media marketing plans early (and revisiting them often), small businesses can maximize their resources, from time to money, all year round.
MARKETING TO CUSTOMERSMar 20 2019Giving your customers more ways to pay for big-ticket purchases makes it possible for them to buy what they need, when they need it. Flexibility is also a win for your online store—auto parts businesses, in particular, have discovered that consumer financing is key to helping increase average order values and building loyalty with shoppers.