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The Role of Brands: Empathy in Uncertain Times

With 78% of consumers saying they'll be more loyal to companies that help them through a difficult time,¹ now’s the time to focus on developing true loyalty among your customer base.

Read how leading brands including Microsoft and H&M demonstrate empathy towards their customers.

Expectation Economy: The Evolving Consumer

The conflict between affordability and sustainability will remain for the consumer of tomorrow.

BMW, Zara and Snapchat are just some of the brands taking their customers to new heights by offering high-tech, engaging shopping and multi-layered loyalty programmes that help bridge the gap between the two.

The Age of

AI-Commerce: Innovation Unbound

Generative AI has exploded into public consciousness. Its impact has implications for brands across all sectors.

Explore how brands like Google, Booking.com and IKEA have taken up the challenge and are leading the way in delivering new opportunities for consumers, businesses and their own employees.

Brand empathy in action.

Empowering consumer with savings, support and skills is a key differentiator in uncertain times.

Customers come first.

Tech advances are enabling dynamic shopping experiences that centre around consumers.

Supercharge shopping.

AI helps delivers faster, more personalised shopping experiences, and opens opportunities for innovation.