Marketing and social media
Attract new customers with proven marketing tactics like social media, email campaigns, search engine marketing, and more.
What can help increase donations on your nonprofit website
MARKETING AND SOCIAL MEDIADec 17 2021Today's nonprofit leaders are finding innovative ways – from social media fundraisers to digital ads and search-engine marketing – to attract donors. But the key to all those things can often get overlooked: your website.
How to leverage your brand as a strategic asset for your nonprofit business
MARKETING AND SOCIAL MEDIANov 29 2021A brand can be many things to many people. Brands exist beyond logos and taglines – they’re living things. They have personalities and purpose. Brands can think, act, and communicate. Most importantly, if nurtured intentionally, brands will grow and flourish.
6 steps to planning your marketing
PLAN YOUR HOLIDAY STRATEGYSep 22 2021Competition is fierce and marketing is hard. Holding a promotion without any marketing is like throwing a party without sending any invitations.
What social commerce means for small business.
MARKETING AND SOCIAL MEDIADec 16 2020The phenomenal growth of social commerce worldwide has given rise to a simple but compelling proposition for businesses – the opportunity to meet customers where they hang out.
How Smartphones and Social Media are Transforming Australian Retail
MARKETING AND SOCIAL MEDIADec 19 2019Social and mobile commerce are increasing in popularity at a rapid rate and businesses that do not adapt risk being left behind.
How to sell like Christmas all year round
MARKETING AND SOCIAL MEDIAOct 08 2019Success in high frequency selling often comes down to 3 things: connecting with customers, giving them a reason to buy and making it easy to buy from you.
Using data to tailor customer experiences
MARKETING AND SOCIAL MEDIASep 16 2019When it comes to getting up close and personal in eCommerce, big names like ASOS, THE ICONIC and Kogan have really raised the bar. Customers expect a personalised experience across all sales channels, but what does that really mean and how can SMBs deliver it?
8 easy solutions for building customer loyalty.
MARKETING AND SOCIAL MEDIAAug 29 2019Keeping your customers happy can be your secret weapon for sustaining and building your business. But unless you have a dedicated customer service staff, it can be easy to forget customer cultivation. You already have a lot on your plate!