Website Payments Standard (WPS) and how it work

Sep 20 2019 | PayPal editorial staff

How to add secure checkout for your business with a HTML code.
You’re looking to start receiving payments for your business and wondering if Website Payments Standard (WPS) is right for you. Well, if you’ve already activated your PayPal Business Account and are looking for a quick payment solution that does not require advanced programming, WPS is the way to go. Here’s a quick breakdown of what WPS is and how it works. 

What is Website Payments Standard (WPS)?
Website Payments Standard is a PayPal Checkout button you can add to your website to securely accept debit, credit and PayPal payments. It is the faster and easier solution that doesn’t require advanced programming, and allows customers to pay without needing their own PayPal account.   

How does WPS work? 
All you have to do is copy our HTML code for the Checkout button and paste it on the HTML section of the webpage you want it on. It’s that simple. We’ll take care of the checkout process on our encrypted network, and once the transaction is done, we’ll send your customers back to your website. The best part is that there are no setup or monthly fees involvedYou only need to pay a small fee when you make a sale.  

Want to customizthe checkout experience? Try Express Checkout. 

How to add WPS to your website 

Step 1: Log in to your PayPal Business Account and select ‘Profile and settings’ 

Step 2: Click on ‘Selling Tools’ on the bottom left hand corner.  

Step 3: Look for ‘Update’ that’s next to ‘Manage my payment buttons’ 

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Step 4: Click ‘Create button’copy and paste the HTML code onto your website and the PayPal Checkout Button will appear 

A quick summary of Website Payments Standard

The contents of this site are provided for informational purposes only. You should always obtain independent, professional accounting, financial, and legal advice before making any business decision.

Frequently asked questions.

The PayPal Developer Portal offers support for developers who have questions about technical topics, such as APIs or integration. Below is a list of common topics searched for by developers. You can also browse and search on the Developer Portal for additional topics.

Account Authentication
Information about validating your visitor's PayPal account.

Encrypted Website Payments
To make online payments more secure, you can make Encrypted Website Payment buttons that rely on standard public key encryption for protection.

Identity API
PayPal offers a secure commerce Identity API that lets your customers sign in to your web site using their PayPal credentials.

Instant Payment Notification
Instant Payment Notification is a message service that automatically notifies merchants of events related to PayPal transactions.

Merchants, developers, and business solution providers use Invoicing APIs to automate the creation, delivery, tracking, and reconciliation of invoices with an integrated payments solution.

Mobile SDK
Accept PayPal, credit cards and other payments methods through mobile apps.

Name-Value Pair (NVP) API
Information and support on name value pairs and NVP SDKs.

PayPal Checkout
PayPal Checkout gives your buyers a simplified and secure checkout experience that keeps them local to your website or mobile app throughout the payment process.

Payflow Gateway
Payflow Pro is a high performance TCP/IP-based client-server architecture solution. It includes a secure payment gateway that gives merchants total control over the payment process.

PayPal Sandbox Support
Information and support for users testing in the PayPal Sandbox environment.

PayPal Shopping Cart
The PayPal Shopping Cart system allows buyers to select multiple items on your website and pay for them with a single payment.

Permissions Service API
PayPal's permissions service enables you to request and obtain authorization to make API calls and take action on behalf of your customers.

The PayPal SOAP API is based on open standards known collectively as web services, which include the Simple Object Access Protocol (SOAP), Web Services Definition Language (WSDL), and the XML Schema Definition language (XSD).

Testing Your Apps in Sandbox
A guide for developers testing their apps in the PayPal Sandbox environment.

Virtual Terminal
Information about PayPal's Virtual Terminal - a web-based application that processes credit and debit cards, replacing swipe machines.

Website Payments Pro
PayPal's Website Payments Pro is an API-based solution that enables merchants and developers to accept credit cards, debit cards, and PayPal payments directly on their website.
PayPal Payments Standard
You can accept credit cards online easily and offers a streamlined checkout experience to customers using mobile devices.
Website Payments Standard (WPS) offers a straightforward and quick way for you to securely accept payments on your website. Customers can pay by using credit or debit, or through their PayPal account.
Adding WPS to your website does not need you to have technical knowledge as the button is added by copying and pasting a HTML code. Like Express Checkout, there are no set up or monthly fees. You only need to pay a small fee when you make a sale.

We support crowdfunding by offering a more convenient and secure way to accept payments, helping you make your idea a reality.

We do all the following to help you have a successful campaign:
  • Engage you early in the process.  
  • Provide you with upfront guidelines and expectations. 
  • Offer a flexible, safer, and more secure payment option.
  • Keep fees low.


Related FAQs

What crowdfunding campaigns does PayPal support in the Philippines?

What crowdfunding campaigns does PayPal NOT support?

What information will you need about my crowdfunding campaign in the Philippines?

What is Preselling?

I'm a developer and want to create a crowdfunding campaign platform, where do I get started?

PayPal can help your nonprofit organization easily accept donations from supporters. Most nonprofits choose PayPal Payments Standard or Express Checkout as their payment solution. These options let your donors complete their transactions on the PayPal website. Note that you must have a PayPal Business account – not a Personal account – to accept donations for your organization. You’ll need to confirm your nonprofit status to be eligible for the lower nonprofit transaction rate.

Be prepared to provide the following information:

  • Evidence of nonprofit registration with any applicable regulatory body, such as Articles of Incorporation, IRS 501(c)(3) determination letter or documentation of candidacy.
  • A pre-printed bank statement or voided check from your account. Starter checks are not acceptable. The organization needs to own each bank account linked to this PayPal account. You can't use a personal bank account.
  • Information about how you intend to use the money (such as donations or membership fees).
  • Your mission statement (if applicable).
  • A subordination or fundraising letter (if applicable).

We use these documents for several reasons:

  • To verify that your nonprofit is registered, because we offer discounted rates to 501(c)(3) organizations.
  • To ensure we’re meeting our regulatory requirements for the government.
  • To reassure donors that their money is going to a registered nonprofit organization.

Special rates for 501(c)(3)

We offer discounted fees for registered nonprofit organizations with 501(c)(3) status. If you transact between $0 and $100,000, you’ll pay a discounted flat-rate fee. For anything over $100,000, please call: 1-855-787-1012.

To apply for the nonprofit rate, click here.

If you don’t have 501(c)(3) status, PayPal still offers a simple flat-rate fee.

Add a PayPal Donate Button to your Site Now

Learn more about all the tools PayPal provides to help nonprofits raise funds at PayPal Nonprofits.