With e-commerce poised to make up nearly a quarter of all global retail sales by 2027,1 many businesses are setting up digital shops to accept payments online and capture more sales. But after a customer hits "check out," how does the money get to you?
Whether you’re expanding a brick-and-mortar business to accept payments online or starting a new venture from the ground up, it’s important to understand how online payment processing really works – who's involved, how you get paid, and what processing fees you might incur. That way, you’ll be prepared with a suitable plan for you and your business.
In this guide, we’ll cover the basics of payment processors from how they work to their benefits for websites and e-commerce operations.
The reasons businesses should incorporate streamlined online payment solutions are straightforward: they help to boost customer satisfaction, bolster transaction security, and further bottom lines.
But first, what is online payment processing? In basic terms, it refers to how money moves from your customer to your business. Though this may sound simple, there are many moving parts involved in processing credit and debit card payments, whether online, via phone sales, or even in person.
You, the business owner or merchant account are one end of the transaction. Your customer is on the other end of the transaction. A sophisticated array of technology bridges the gap between the two, designed to facilitate this exchange efficiently and securely.
By understanding these mechanisms, you can make informed decisions that enhance transaction reliability and customer trust, which may ultimately lead to business growth.
The main moving part of online payment processing is the merchant, who is considered you or your business. However, to accept credit and debit card payments from online customers, you will likely need to partner with one of the many available merchant account providers, including our PayPal merchant account.
This merchant account (sometimes called an acquirer) accepts payments on your behalf and deposits them into a business merchant account they provide. For instance, you can accept online payments with PayPal.
Payment processors (or merchant account services) handle all the heavy lifting in online payment processing, from moving the transaction through the processing network to sending you a billing statement, and then working with your bank to ensure you get paid. In other words, everything it takes to process online payments.
Often, your merchant bank is also your online payment processor, which helps simplify things. For example, with PayPal, funds are settled directly into your PayPal account, where they become available for immediate use – no bank transfers and waiting periods needed.
One of the technologies involved in online payment processing that enable you and your customer to transact is the payment gateway. For us, it’s called the PayPal payment gateway. This is software that links your site's shopping cart to the processing network.
The payment gateway plays a crucial role in the checkout process. It not only securely transmits the customer's payment information from your website to your payment network for processing but also performs essential security checks to prevent fraud, including verifying digital signatures and encrypting sensitive data like credit card numbers.
Given that more than 70% of online shopping carts are abandoned on average,2 choosing a payment gateway that provides a frictionless, secure payment process can be a game-changer for driving conversions and repeat business.
Traditionally, for your customers to pay for your goods and services, they would need a credit or debit card. The bank that then approves the card (and lends them the cash to pay you) is called the issuing bank.
Online payment systems offer convenient, quick, and secure transactions, leading to improved customer experiences, efficient record-keeping, and helpful integration capabilities. Adopting these systems can optimize payment processes and contribute to the overall growth and success of a business in the digital age.
Online card processing systems have long provided a convenient way for customers to make purchases from anywhere, anytime – eliminating the need for physical store visits or carrying cash.
While this convenience was groundbreaking, the digital shopping landscape now demands even greater flexibility and innovation in payment solutions. Beyond traditional credit and debit cards, modern consumers expect options like digital wallets, like PayPal, Google Pay or Apple Pay, along with newer methods such as Venmo and buy now, pay later options.
With 13% of customers abandoning their shopping carts because of insufficient payment options,2 these alternatives provide much-needed convenience. They also address common issues like payment decline – 9% of shoppers abandon their carts if their credit card is declined.2
By accepting online payments, businesses can reach a broader customer base beyond their local area. Online platforms enable businesses to cater to customers from different regions and even international markets.
Online payments are typically processed swiftly, allowing for faster transaction completion compared to traditional payment methods.
Online payment systems often employ advanced security measures to help protect customer information.
Online payment systems offer a seamless and user-friendly interface for customers to complete transactions with features like saved payment information, one-click purchases, and automated recurring billing options.
Many online payment processing systems integrate with other business software and systems, such as e-commerce platforms, inventory management, and customer relationship management (CRM) systems.
For example, linking payment processing with an e-commerce platform can automatically update inventory levels as sales occur, while CRM integration ensures customer data is continually refreshed with each transaction.
These integrations not only save time by reducing manual data entry but also provide valuable insights into customer behaviors and preferences, aiding in more informed decision-making.
As a business owner, it’s helpful to understand exactly what it looks like to process online payments. Or, in other words, how money moves from your customer to your business.
There are two stages to online payment processing: authorization (approving the sale) and settlement (getting the money in your account).
When it comes to how credit card processing works, the authorization process goes roughly like this:
The full range of these steps happens quickly, all of the above takes place within one to two seconds in most cases.
The second piece of the online payment system process (where you get paid!) is the settlement:
Although the settlement process can sometimes take a few days, certain banks might allow you to access your funds even before they are officially transferred. They also may keep a portion in your account that you can’t touch – just in case the customer returns the item later (called a reserve in payments).
Want funds sooner to better manage business expenses and improve cash flow? PayPal's payment processing can help. Once funds settle into a merchant’s PayPal account, they are available for immediate use – there's no need to wait for a bank transfer. Check out our step-by-step guide to PayPal payment processing.
We know you may have questions swirling in your head: What do I look for in a payment processor? How do I choose a payment gateway a payment gateway? How can I set this all up without being overwhelmed?
Here’s a general breakdown of how to set up online payments for your business:
Once set up, it’s important to continuously monitor your online payment processing system, review transaction reports, and stay updated on any changes or enhancements offered by your payment processor.
Wondering how to set up an online payment form without a third-party processor? It can be a complex task. Here are a few steps you can take:
Now you’re ready to create a website with payment options or add payment to your existing website. Once you’ve selected a payment processor, set up an account, and chosen the integration methods, you can:
We’ve learned about how payments come in, but what about the other side of the coin? What will it cost? As you may have guessed, everyone who touches the transaction wants to get paid, including the issuing bank, the credit card association (Visa, MasterCard, etc.), the merchant bank, and the payment processor.
At its most basic, every time you process a sales transaction, you pay four payment processing fees:
Usually, the first three fees (the percentages) are all added together and quoted as a single rate, while the transaction fee is quoted separately (e.g., 2.9% + $0.30).
Most pricing structures generally fall into one of three categories:
For more information, visit PayPal pricing.
Ready to start accepting and processing payments quickly and easily? Explore PayPal Complete Payments and learn more about new innovations revolutionizing commerce.
In partnership with three expert business owners, the PayPal Bootcamp includes practical checklists and a short video loaded with tips to help take your business to the next level.
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