What makes your customers click?
We've got the answers for you.
The UK Shopping Habit Survey is back. We quizzed 2,000 shoppers from Land's End to John o'Groats about the way they shopped.
Then we asked 2,000 business how they're responding to this ever-changing landscape. The fascinating results will give you an idea of how the UK's shopping habits are changing - and how you can change the way you sell. Which could mean fewer abandoned baskets, more conversions from browsing to buying and more sales all-round.
To view the regional findings, click on the interactive map on the left. For the bigger, national picture, click on the boxes below.
All statistics, unless otherwise stated, are taken from research conducted by Censuswide on behalf of PayPal between 11.08.17 - 16.08.17. Censuswide surveyed 2018 consumers in the UK, aged 18+, and 2001 UK business owners with 50 or less employees. Censuswide abide by and employ members of the Market Research Society which is based on the ESOMAR principles.