Are you maximizing your revenue potential?

Aug 19 2021 | PayPal editorial staff

To help maximise revenue, you must optimise payments on the frontend and the backend. Discover how PayPal’s unique differentiators may give you the edge. Download Mercator’s paper on payment optimisations.
 

Across industries, markets, and business sizes, conversions are always top of mind. They’re what helps drive revenue – by reaching new markets, increasing existing market penetration, and encouraging repeat purchases and higher spend. But what do you think of when you think of conversions?

Your mind likely thinks of the frontend: your website layout, your mobile experience, your product pages and shopping cart. These can be essential. The front-end of your e-commerce platform should be designed to reduce abandonment and facilitate a smooth checkout across channels. The payment methods you offer should be highly trusted and eliminate the need to type in payment and personal information.

But many large enterprises forget about the other half of the equation: the backend.

False declines and slow approval speeds can have a major – and invisible – effect on your customer experience. If a transaction is declined, a merchant may risk cart abandonment and potentially the consumer’s image of the brand.

In this report, conducted with trusted payments industry experts Mercator Advisory Group, you’ll learn:
  • How to optimise your checkout experience to help significantly increase the likelihood of a conversion.
  • How PayPal’s global network can lead to higher-quality data, more sophisticated risk scores, and better auth rates.
  • How a 2% increase in approvals could translate into more than a million dollars of previously unrealised revenue.
 

Download your report today.

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Frequently asked questions.

The PayPal Developer Portal offers support for developers who have questions about technical topics, such as APIs or integration. Below is a list of common topics searched for by developers. You can also browse and search on the Developer Portal for additional topics.

Encrypted Website Payments
To make online payments more secure, you can make Encrypted Website Payment buttons that rely on standard public key encryption for protection.

Identity API
PayPal offers a secure commerce Identity API that lets your customers sign in to your web site using their PayPal credentials.

Instant Payment Notification
Instant Payment Notification is a message service that automatically notifies merchants of events related to PayPal transactions.

Invoicing
Merchants, developers, and business solution providers use Invoicing APIs to automate the creation, delivery, tracking, and reconciliation of invoices with an integrated payments solution.

Mobile SDK
Accept PayPal, credit cards and other payments methods through mobile apps.

Name-Value Pair (NVP) API
Information and support on name value pairs and NVP SDKs.

PayPal Checkout
PayPal Checkout gives your buyers a simplified and secure checkout experience that keeps them local to your website or mobile app throughout the payment process.

Payflow Gateway
Payflow Pro is a high performance TCP/IP-based client-server architecture solution. It includes a secure payment gateway that gives merchants total control over the payment process.

PayPal Sandbox Support
Information and support for users testing in the PayPal Sandbox environment.

Shopping Carts
The shopping cart system allows buyers to select multiple items on your website and pay for them with a single payment.

Permissions Service API
PayPal's permissions service enables you to request and obtain authorization to make API calls and take action on behalf of your customers.

SOAP
The PayPal SOAP API is based on open standards known collectively as web services, which include the Simple Object Access Protocol (SOAP), Web Services Definition Language (WSDL), and the XML Schema Definition language (XSD).

Testing Your Apps in Sandbox
A guide for developers testing their apps in the PayPal Sandbox environment.

Virtual Terminal
Information about PayPal's Virtual Terminal - a web-based application that processes credit and debit cards, replacing swipe machines.

Website Payments Pro
PayPal's Website Payments Pro is an API-based solution that enables merchants and developers to accept credit cards, debit cards, and PayPal payments directly on their website.
 
PayPal Payments Standard
You can accept credit cards online easily and offers a streamlined checkout experience to customers using mobile devices.
Website Payments Pro – Hosted Solution is a customisable payment system that allows Hong Kong merchants to accept payments funded by all major credit and debit cards. You can create the online checkout experience that’s right for your customers – from branding, look-and-feel, to back-end integration.

Here are some features and benefits of Website Payments Pro – Hosted Solution:
  • Easy integration with popular shopping carts.
  • Keep your customer engaged with your site through the checkout.
  • Accept credit and debit cards in 16 currencies.
  • Accept payments over the phone, fax, or mail orders with Virtual Terminal.
To learn more about the product, fees, and application details, please visit Website Payments Pro – Hosted Solution.
Magento has announced that it is ending support for all versions of its Magento 1 ecommerce platform, including all future quality fixes and security patches, as of June 30, 2020.

You must migrate to Magento 2 or another platform before June 30, 2020, if you are currently integrated with Magento 1.
 
Consequences of not migrating:
  • Increased risk of data breaches, with possible damage to your brand and reputation.
  • Exposure of becoming a security target without any upgrade or security patches.
  • Falling out of compliance with Payment Card Industry Data Security Standards (PCI DSS). These global standards are set by card entities and apply to all merchants that process payments.
Requirement 6 of the PCI DSS requires merchants to "develop and maintain secure systems and applications by installing applicable vendor-supplied security patches." Without future security patches, Magento 1 merchants will no longer be able to meet this requirement, which could result in costly and time-consuming remediation.

This is not a PayPal-specific requirement. PCI DSS requirements apply to your integrations with card payment brands, such as Visa, MasterCard, American Express, Discover, JCB, and any other payment processor on the Magento 1 platform. Visa has stressed that urgent action is required for merchants to migrate from Magento 1 and advised merchants to be aware of their responsibilities in securing their environment to help prevent the loss of payment card data. 

Please review the Magento Commerce Software End of Support FAQ here.
 
Migrate now to Magento 2 or another Partner.
 

What do I need to do?

If you are currently using Magento 1, you must do one of the following by June 30, 2020:
 

Migrate to the Magento 2 platform

Or migrate to another platform

  • See our Partners page for a list of system integrators and e-commerce solution providers.

FAQs

Q: Which versions of Magento 1 are impacted?

A: All versions of Magento 1 are impacted, including Magento Commerce 1 (formerly known as Enterprise Edition) and Magento Open Source 1 (formerly known as Community Edition).

Q: What happens if I continue using Magento 1 after June 30, 2020?

A: On July 1, 2020, your Magento 1.x platform will no longer be supported by Magento, which includes providing security patches critical to maintaining compliance with the Payment Card Industry Data Security Standards (PCI DSS). The global PCI DSS standards require each entity to “develop and maintain secure systems and applications by installing applicable vendor-supplied security patches.” Because Magento is no longer providing security patches, your integration may become more vulnerable to attacks, potentially resulting in impacts on your brand reputation, as well as potential financial impact. 

This is not a PayPal-specific requirement. PCI DSS requirements apply to your integrations with card payment brands, such as Visa, MasterCard, American Express, Discover, JCB, and any other payment processor on the Magento 1 platform. Visa has stressed that urgent action is required for merchants to migrate from Magento 1 and advised merchants to be aware of their responsibilities in securing their environment to help prevent the loss of payment card data.  
 
Magento Association, a separate entity from Magento, has published the following links providing merchants additional information and resources around the call to action for the upcoming June 30th deadline.   
  1. Magento 1 EOL Blog Post 
  2. Magento 1 Post-EOL resources 

Please review the Magento Commerce Software End of Support FAQ here.

Q: If I get the security patches, does that mean I’m compliant? 

A:  The security patches are one step towards ensuring meeting PCI compliance but do not necessarily equal PCI compliance. We strongly encourage migration from Magento 1 before July 1.

Steps you can take to ensure business continuity and no risk to your business or cardholders include migrating off Magento 1 or to ensure applying the security patches, and other actions such as passing PCI reviews with a Qualified Security Assessor (QSA).


Q: What is the cost of migrating to Magento 2?  

A: It depends on the size of your site and the complexity of the build.  We recommend reaching out to Magento. You may also contact System Integrators to discuss pricing options. 

 
Q: How long does it take to migrate to Magento 2 or a new platform?  

A: This is dependent on the requirements of your site, and the ecommerce platform you’re choosing to move to migration can take a matter of weeks, to several months.  We recommend kicking off your migration project as soon as possible.   
 

Q: What is the cost of the other platforms?  

A: It depends on the size of your site and the complexity of the functionality you want to develop.  You will need to contact the one that is the right fit for your business.  


Q: Does this only affect PayPal merchants?

A. No, all payment processing companies, including Visa, are following the same guidance and urgently advising their Magento 1 merchants to migrate to Magento 2 or another platform.

Q: How do I validate my PCI compliance?

A: The PCI Security Standards site provides a Self-Assessment Questionnaire (SAQ) that you can complete to validate your PCI compliance. One of the requirements of the SAQ form is to install vendor-supplied security patches within one month of release. Because Magento is no longer providing security patches after June 30, 2020, you will no longer be able to comply with Requirement 6, stating that you "develop and maintain secure systems and applications by installing applicable vendor-supplied security patches".

Q: Is there a chance the date will extend beyond June 30, especially given the COVID-19 situation?

A: No, Magento has already extended the deadline 18 months from November 2018 to enable merchants time to upgrade. Magento has confirmed that they will stop all support for Magento 1 as of June 30, 2020.

Q: If PayPal processes my card data, do I still need to comply?

A: Yes, even if you outsource part of your PCI DSS compliance to PayPal, you are still required to install security patches within one month of release, which will no longer be possible after June 30, 2020. In addition to these patches, merchants are responsible for meeting all requirements of their PCI DSS compliance.

Q: What resources are available to help me maintain PCI compliance?

A: PayPal has engaged with select System Integrator Partners to help you migrate to Magento 2.

Q: What are the alternate ecommerce solutions?

A: If you’re looking for alternate solutions, you can review our list of Ecommerce Solution Partners.

Q: Is PayPal providing migration support?

A: If you are based in the United States, you can apply for help to finance the move to Magento 2 Commerce Cloud through the Magento Migration Loan, a type of LoanBuilder Loan*, made available through PayPal.
* The lender for LoanBuilder Loan is WebBank, Member FDIC. This is an invitation to apply and not an offer or commitment to provide capital. Applicants must satisfy certain requirements to be eligible. WebBank is not affiliated with the offer to receive a full credit on the cost of financing and the credit is not part of your credit agreement with WebBank.

Q: What other resources are available?

A: You may find additional information from Magento at:

An automatic payment authorizes a merchant to charge you whenever you make a purchase on their website without signing in to your PayPal account. This is something that is set up on the first checkout with the merchant. The terms of the automatic payment will be available in your PayPal account.

Finding your automatic payments on the PayPal app:

  1. Tap  Wallet.
  2. Scroll to the bottom and tap Automatic payments.
  3. ​Tap the merchant to view or update.
  4. You can update your preferred payment method or Remove PayPal as your payment method at the bottom.



Finding your automatic payments on the website:
  1. Go to Account Settings.
  2. Click Money, Banks and Cards.
  3. Click Set Automatic Payments.
  4. Select the merchant.
On this page, you can Cancel the automatic payment or Change the backup payment method.

To change the payment method:

  1. Select your current payment method.
  2. Select a new payment method or click link a new card or bank.
  3. Click Save. 
Contact information for your merchant can be found in the automatic payment.

If you’re a merchant who needs to cancel a subscription for your customer:
  1. Click Pay & Get Paid.
  2. Click Subscriptions.
  3. Find your customer’s subscription to update.
The contents of this site are provided for informational purposes only. The information in this article does not constitute legal, financial, IT, business or investment advice of any kind and is not a substitute for any professional advice. You should always obtain independent, professional accounting, financial, IT and legal advice before making any business decision.

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