Done! The PayPal mCommerce Index is on its way to your inbox for later reading.
Find your answers in the 3rd annual PayPal mCommerce Index, a comprehensive report on the rapidly changing mobile commerce landscape. Tap into the insights and trends today that could power your business tomorrow.
How often do people shop on mobile?
Why does my website need to be mobile-friendly?
Should I sell on social?
How can I improve sales on my site?
Does my business need an app?
Mobile commerce matters
Smartphones are changing Australia’s online shopping behaviour. More and more Australians have switched from shopping on their computers to browsing the internet and making purchases through their mobile device (mCommerce). Mobile has become the growth engine of digital commerce and adapting your business for mobile could lead to real bottom line results. We’ve released the 2018 PayPal mCommerce Index to help businesses like yours get insights into what their mobile customers want.
Organic perfumery, One Seed, started their business online. When they optimised for mobile, their sales doubled. Founder, Liz Cook, explains how.
Building a social community was always a priority for Status Anxiety. As their fellowship grew, so too did the opportunity to sell on social.
1 Think mobile first
A truly engaging mobile experience must be developed with a mobile-first mentality. It’s not enough to translate a desktop site into a mobile optimised version.
2 Simplify navigation
3 Ensure keyboards are field sensitive
4 Always have your Add to Basket and Checkout buttons on screen
5 Support a wide range of devices
6 Have a fast page load time
7 Handle errors smoothly
8 Perfect your mobile payment process
Tap into the trends that could power your business
Read the 2018 PayPal mCommerce Index for insights on Australian mobile shopping behaviour and opportunities for business